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How Does Flexographic Printing Work?

Flexographic printing has taken the industry by storm, providing a high quality printing method that allows for large orders of custom products to be printed at rapid speeds. While the process of flexographic printing is by no means new, evolutions … Continue reading

Product Packaging 103: Shrink Sleeve Labels

There’s no shortage of competition for consumer product manufacturers these days. When considering packaging options for their array of products, manufacturers need a solution that broadcasts their brand identity and the value of their product to consumers. One of the … Continue reading

3 Ways Your Labeling Process May be Losing You Money

Labeling is an essential part of your product packaging. It provides you with versatile packaging options, displays your brand and imaging to boost shelf value, informs your consumers of your product’s pertinent information, and keeps the contents of your product … Continue reading

Why Consistent Brand Packaging Matters

For manufacturers of consumer goods, having a consistent brand is an important element of the overall business strategy. Consumers make quick purchasing decisions, and if they immediately recognize your brand and remember the positive experiences they’ve had with your products, … Continue reading

How a Supplier Managed Inventory Program Can Eliminate Label Shortages

For manufacturers who produce and sell a wide variety of products, there are few greater frustrations than having a supply-chain issue inhibit your company’s ability to sell product. A common supply chain snag that manufactures experience are label shortages. Especially … Continue reading

A Beginner’s Guide to Flexible Packaging

Today’s consumers are always on-the-go, and they want the products that they choose to fit their busy schedules. When they’re pacing through the aisles at their local store, they’re asking themselves, “how do these products fit my lifestyle?” More specifically, … Continue reading

Should Your Brand Invest in Shrink Sleeve Labels?

Is your product marketing driving consumers to purchase your products, or swaying them towards a competitor? This is an important question for manufacturers to ask themselves from time to time. It’s especially valuable to ask this question when you’re considering … Continue reading

The Benefits of Printing Your Labels Locally

There are a lot of advantages for businesses to form local partnerships with vendors and manufacturers. With the growing trend of businesses relying on cheaper, international partnerships instead of local in-person relationships, the opportunities and value in forging local partnerships … Continue reading

Choosing the Perfect Packaging for Your Product

The packaging that companies choose for their retail or food product needs to check a lot of boxes. First, the packaging has to give a company’s product some eye-popping shelf appeal. The marketplace for retail and food products is as … Continue reading

The 3 Keys to Success in the Craft Beverage Market

Whether you own a brewpub, a craft distillery or a boutique winery, this is an incredibly exciting time to work in the craft beverage market. After all, more and more potential patrons are starting to forgo generic, mass-produced products in … Continue reading