francerollColor Matching for Brand Integrity

The Customer: A boutique soap manufacturer

Business situation:

A boutique soap manufacturer produced multiple product lines that used an array of different packaging materials and a variety of printing methods. To strengthen brand integrity and recognition, the client wanted to ensure color consistency across all of its packaging.



SouthofFranceCircleSolution:

Color-matching can be extremely challenging when using two different print types — and even more so when it’s on completely different substrates. However, within a short timeline, Flexo Impressions was able to print the customer’s new artwork flexographically and precisely color-match it to their offset-printed cartons.

Flexo Impression’s pre-press department worked to get special color-corrected files that made it possible to color-match our flexo printing to the client’s offset-printed cartons. In addition, we completed a press proof and sent samples to the customer to ensure it met their standards before running the entire job. The team worked round the clock to deliver the product on time and exceed the manufacturer’s expectations.


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Benefits:


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